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In case you are feeling stuck not knowing where to get started with your SEO efforts then undoubtedly, it has to be your keywords research. Where else could all the SEO efforts start? This is applicable for on page SEO service as well. SEO or search engine optimization is to make your web pages search engine friendly with the intention of attracting more visitors to your web pages. Not all visitors are going to be automatically useful for your business. Only visitors that are keen on buying your products or services will bring the business conversions you need. This is where keyword research becomes highly crucial.

First you need to identify the most potential keywords for your business website. You cannot just pick your websites in a random fashion. You will have to identify your keywords based on an elaborate internet survey, competition analysis and users’ search trends.

Before you buy seo services you will have to check with your SEO company whether they will also assist you with keyword analysis. You might think that as a business owner you know the best when it comes to selecting the right keywords. This may not necessarily be true because what you think are the best keywords may not be the actual keywords your prospective customers are using or how your competitors are driving traffic to your website. Therefore, it is crucial that you let the experts do their job and you do the job of approving what you find appropriate from the list your SEO company recommends.

If you start optimizing your website without performing an elaborate keywords research, then all the optimization efforts will be moving in the wrong direction. Even if the visitors’ traffic increases, you will not be able to see any improvement in the sales rate. Therefore, we cannot emphasize here enough about the importance of keywords research for on page SEO.

When it comes to keywords research and the right keywords, this is a dynamic factor. The choice of words that people use to search for your products and services will change from time to time. therefore, you should also perform new keywords analysis from time to time and keep tweaking your web page content. This will help your web page content look fresh on the one hand and on the other hand, it will also help you attract more traffic consistently without any drop in traffic. In other words you should know that the keywords once identified need not be set on stone. People keep changing the choice of words they use to search for what they want and when they do, if your website is not adequately prepared or optimized your traffic rate will automatically drop down. Work with a seasoned on page SEO services company and build a long term association with your service provider and it will help you get the best results. You will also get the best ROI for your SEO investment.